Insights on Brazilian Advertising Sector According to José Henrique Borghi

A study conducted by Narita Design & Strategy revealed that an image may be representing a thousand words in an advertisement. The research was supported by José Henrique Borghi, the co-CEO of Mullen Lowe Brasil, a Brazilian company in the advertisement industry. The entrepreneur explained that the study revealed crucial information on the right path to follow during advertising campaigns. José Borghi, who is recognized in Brazil for the work he has delivered at Mullen Lowe, believes that a research of that nature is very important for the advertising market.

The study was approved by a famous creative leadership school in Berlin, and it revealed that a consumer creates an affectionate tie when watching ad images. The research revealed that the opposite happens when a person is not visualizing the advertisement. According to Borghi of Mullen Lowe, the humanization aspect in an ad is the best way of delivering the expected message to the targeted consumers. Also, he noted that the fact was already known, but there was no scientific research to support it, but it has been done now. Click here to know more.

It is extremely important to understand what consumers want in order to be in a position to serve them fully, according to José Borghi of ad agency in Brazilian. He believes that regular media update is vital, since the society is changing at an impressive speed. The expert who conducted this research relied on a number of ad campaigns used by large companies to advertise their products and services.

With the scientific proof being available now, the executive of Mullen Lowe Brasil thinks the credibility of the task will improve with time. It is important for the advertising agencies in Brazil to focus on new and most effective way of delivering the message to the targeted audience in order to help companies achieve their goals by attracting more customers.

The Bountiful Benefits of Beneful: Wet Food Edition

Beneful has been a top-rated dog food brand for some time now. With a variety of flavors and nutritional value, it is a safe and healthy choice for dog owners. To review more specific benefits the Beneful brand provides, we’ll focus on wet food.

Wet vs Dry dog food: Let’s get started. We’ll first determine if wet food is the better choice for your dog, as there are pros and cons to wet and dry dog food. Dry dog food may not have as high a chance of spoiling and is less cleanup, but let’s be realistic. When serving your dog a tasty treat, who needs to worry about it spoiling or the clean-up process? Still, some dogs are more prone to digestive issues, (i.e. diarrhea) and in those cases, veterinarians recommend dry food for the dog’s safety or comfort. Nevertheless, wet food is a great choice for dogs who have no digestive issues, or struggle with constipation. Wet dog food typically has more nutritional value, protein to be specific, and is more flavorful. It is also beneficial health-wise, providing hydration for dogs who do not consistently drink water. Beneful’s wet food does not cater to specific breeds, regardless of size.

Now, we’ll review the variety within the wet food category from Beneful. Currently, Beneful provides only dry food exclusively for puppies but has 20 different flavors of wet food. These have rave reviews from owners about how much their pets love them. One of the brand’s highest and more frequently rated products is the Beneful Wet Dog Food Incredibites: with beef, tomatoes, carrots, and wild rice. Beneful wet food is sold on various websites including, but not limited to,,, and Also, for owners who prefer a variety, Beneful sells variety packs which include four or more trays of three different flavors.

After reviewing all of the positive benefits of Beneful, you may wonder, “At what price?” Well, Beneful prices range from about $1.43 for a 3-pack of 3oz trays, to about $19.94 for a 12 pack of 10oz tubs. With coupons that can be found on Beneful’s website, and several discount sites such as, and, those prices are often reduced. This is all the more reason to treat your beloved pet to a tasty, nutritious, Beneful treat, every day.

Jason Halpern: A Force to Reckon with in the JMH Development

Jason Halpern: Real Estate Entrepreneur

JMH Development is one of the leading organizations in the real estate development industry in the United Nations. It has spent substantial time in the industry thus perfectly honing their excellence. JMH boasts of having main residential as well as commercial properties across the United States. JMH has made a name for itself as one of the best in redesigning historic buildings with perfection. Today the Company stands firmly in some of the nation’s most lucrative markets such as Manhattan, Miami Beach, and Brooklyn.

Jason Halpern: with Production

In some of its main developments in Miami, JMH, under its principal, Jason Halpern renovated the Aloft South Beach; a 235-room hotel, in the heart of Miami. This was a project that JMH collaborated with Madden Real Estate Ventures to refurbish the historic Ankara Motel. The Aloft South Beach is the first newly constructed hotel in the area since 2009. The hotel has more spacious rooms compared to its competition with an average size of 360 square feet per room.

Jason Halpern with his Working Mates

Jason Halpern, founder and managing partner at JMH Development, is one of the main factors propelling the success of JMH Development. Jason has a unique expertise which is complemented by his vision and foresight, making him perfect for his leadership role. He comes from a family with a stellar track record in the field of property development with over five decades in the industry. However, what sets him squarely apart from his competition is his passion for building in historical regions. He is exceptionally sensitive to the historical aspects of the cities he develops. Jason Halpern also firmly believes in the importance of respect to all the aspects of the communities in which you develop.

Jason’s Family

Jason is an accomplished individual who is dedicated to ensuring that his real estate expertise helps him and enables him to impact his community positively.


EOS Lip Balm Revolutionizes the Market

More than ten years ago, a new company entered the scene of the makeup and wellness industry. The company of Evolution of Smooth is internationally known under the name of EOS. The EOS lip balm was the product that made the EOS company one of the most famous lip balm businesses in the world.

The collaborative founder of Evolution of Smooth Mr Sanjiv Mehra talked about his experience and the process of creating the product. There were several starting and directional points that the team of EOS used in order to create a unique product. It took more than a year to come up with a finished product that was ready to be launched on the market.

The first step to creating the EOS lip balm was to look at the products that were already on the market. Back when the team of EOS started working on the lip balm, there were no exciting products. They looked generic and similar. The tubes were slim cylinders made of white plastic, and they smelled medicinal at best. The team of EOS went the exact opposite direction

The prototype for the lip balm turned into spheres in a variety of pastel colours. The product is in the shape of a half sphere that has all kinds of flavours. Today, the EOS lip balms come with hundreds of flavors such as Coconut Milk, Vanilla milk, summer fruit, Strawberry Sorbet, and much more. There are several lines, and each shares a common theme such as shimmer, duo colours, organic spheres, smooth spheres, active protein smooth spheres, and so on. The products are available on local Target stores and online on Amazon.

The company is proud to have created hypoallergenic and free of gluten. All of the products of the EOS Company are dermatologically tested. The skin care-AU products are infused with vitamins and other nourishing ingredients. EOS are coming out with more products as well. Visit the company’s website:

Dr. Avi Weisfogel Aids in Advancements of Sleep Apnea Research and Solutions

Sleep apnea is one of the most destructive diseases among the obese population of the world. In the recent past, many deaths have been reported as a result of this condition. For this reason, Avi Weisfogel determined to create a better world where this situation could be mitigated through the innovation of strategic therapies. The medical profession has also seen the great need to include these treatments to their sleep apnea patients. New research into the condition has shown that this disease is related to other conditions like stroke, diabetes, and the heart disease. For this reason, more research is being developed to develop special treatments for this condition.


Dr. Avi Weisfogel is one of the most experienced American dentists in this field. He is a dentist by profession. However, he has used his knowledge in dentistry to develop more than 100 therapies used to treat patients with sleep apnea. For this reason, he has also gained recognition by the American Medical Society as the best dentist. He has also been voted as the best dentist of the year in the past few years. He has worked to advance his study and developments in the medical industry. Dr. Avi Weisfogel is also the Founder and CEO of the Dental Sleep Masters Company. This is a company that is dedicated to training healthcare professionals and medical practitioners on the methods used to treat patients through the sleep apnea medical therapies.


The Dental Sleep Masters Leader and Founder, Dr. Avi Weisfogel, has led the cause of action to help treat this disease in many ways. According to a recent study in the medical platform, more than 90 percent of those people suffering from this disease remain undiagnosed. While this illness kills those who are not aware at the fastest rate, medical doctors are now offering free checkup for obese people. Other research also reveals that this condition is associated with other medical conditions like stroke, diabetes, and heart disease. For this reason, those with these medical conditions must consider using these services in the best way possible. The Dental Sleep Masters Company is steering the innovation of sleep apnea medical treatments.



Breaking Off With Wengie And The Hair

If you have a habit of sleeping with your hair pulled back in a ponytail or even in a braid, you need to stop as it’s just damaging the hair. The friction will make the hair brittle and cause it to break off. If you have to sleep with something in your hair, consider using a nylon stocking as this is softer. A satin pillowcase helps to keep the hair from breaking as it doesn’t cause as much friction.